Greenbuild 2010: Redefining Leadership

By Matt Baker

It’s no secret that the current recession has hit few industries as hard as the building sector. As architects, designers, manufacturers, contractors and other related trades look for a way forward, the event held mid-November at McCormick Place should prove to be a beacon. For the first time since 2007, the USGBC hosted their annual Greenbuild conference here in Chicago. With hundreds of exhibitors, dozens of educational seminars and over 25,000 attendees from more than a hundred countries, it could be deemed a success in any economy, let alone this one.
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